Brought in to modernize entire portfolio of communications tools to create one look and feel for all external-facing communications, including e-mail, brochures, presentations and online.
鈥� Manage media relations of nearly 100 Tier 1 and trade reporters
鈥� Eliminated printed bi-weekly newsletter for an approximate $5,000 annual savings. Now use Constant Contact to manage and measure results (average open rates 25 percent).
鈥� Established and growing social media outreach using Hootsuite (approximately 700 Twitter followers).
鈥� Led $20,000 website redesign and implementation with a focus on improved usability, member-only section, online learning, and improved engagement.
鈥� Condu...
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