3. 1. Keep front page as simple as
possible
Any sort of feeds and counters are
unnecessary.
4. 2. Use large, bold text on title
Help readers focus on what¡¯s
important.
5. 3. At least 400 words on every page
Combining pages that have content
that falls below this number of words.
6. 4. Break up long text blocks
Having a huge wave of text boring your
viewers.
7. 5. Use contrasting colors
One of the most common mistakes is
using graphic backgrounds with
patterns or dark colors; combine this
with equally dark text.
8. 6. Minimize the amount of clicking
visitors must do
You shouldn¡¯t need more than 4 or 5
pages.
9. 7. Graphic shouldn¡¯t overwhelm
content
One small to medium sized graphic
element per page is enough.
10. 8. Only 2 or 3 colors on website
This provides a consistent experience
for the viewer.
11. 9. Choose clean, simple fonts
This improve website¡¯s readability.