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Pakistan, Sindh Pakistan

Regional Director at Impactia Research & Training

Advertising / Marketing / PR

Professional marketing research consultant with more than 21 years experience in qualitative, quantitative and investigative research; transforming consumer data into meaningful and actionable insights; concept testing, pricing, ad testing and tracking, customer segmentation, satisfaction and loyalty, market sizing, project management and overall operations encompassing national and international research across multicultural forums. Skilled in designing Monitoring & Evaluation Systems, identifying functional issues, introducing relevant qualitative or quantitative research and implementing result based reporting systems. . Specialized in Customized Training Programs to equip manageria...