Personal Information
Organization / Workplace
New Delhi Area, India India
Occupation
Marketer-at-Large
Industry
Advertising / Marketing / PR
Website
About
What role can technology play in India's development? Can we build the next Microsoft or Google or Facebook from India? How will India leverage the power of Online to build inclusion, improve governance and power up growth over the next 10 years? How is the function of marketing changing with the exacting demands of fast growth businesses in India?
My time is spent ideating on these thoughts, to try and develop new business models. The lines are blurring (offline-online, ATL-BTL, consumer-enterprise, demand-brand, global-local, sales-marketing-service) and it's an exciting time as we build towards the next level of growth in India.
In my earlier avatars my teams have built business (...
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