Personal Information
Organization / Workplace
Ottawa, Canada Area Canada
Occupation
Snr Manager, Global Demand Programs at Amdocs
Industry
Technology / Software / Internet
About
18+ years’ of experience in sales enablement and marketing demand generation with a strong emphasis on lead development processes and qualification within B2B.
• Drove global lead generation and demand funnel process, resulting in 30% lead-to-revenue metrics including $4M in opportunity revenue and $100M in lead pipeline within 1 year.
• Produced and implemented a data management strategy – increased contact acquisition by 25%, reducing the cost per lead by 83% ($1200 to $100) which resulted in above-industry average campaign success rate of 22%
• Generated $3.6M pipeline revenue from meeting generation company - By Appointment Only resulting in $1M in closed won revenue (30% c
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