Experienced senior manager focused on building ROI driven digital marketing programs. Able to manage cross-functional global teams to build, deploy and maintain high-traffic, high-profile websites and social media channels. Extremely adept at successfully working in and with large corporations with cross-divisional agendas and opportunities. Comfortable with ambiguity and leading without authority in fast-paced deadline driven environments.
Specialties:
Online Marketing for eCommerce: SEO, SEM, Email, Paid Media, Social Media, CRO
Web Analytics Tools: Omniture Sitecatalyst, Google Analytics
A/B and Multivariate Testing: Optimizely, Omniture Test & Target
Email Platforms: CheetahMail
CM...
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