B2B marketing enthusiast focusing on optimizing marketing program management and accelerating revenue performance management adoption.
Areas of excellence:
* Driving marketing and sales alignment
* Accelerating marketing automation implementations
* Optimizing data management pipeline creation
* Customer acquisition and nurture strategies
* Community/user engagement, referrals and retention
Specialties: Demand Generation, Inbound Marketing, Marketing Automation, Revenue Performance Management, CRM, Online Marketing Programs, Customer Acquisition, Community Insight and Engagement, Contact Center and Customer Support