Experienced global marketing executive with digital focus and expertise within the consumer packaged goods, pharmaceutical, and B2B (software/hardware) industries.
Currently lead the strategic development and execution of broad-based domestic and international initiatives including web development, SEO, SEM, CRM, mobile marketing, web analytics, social listening, and social media tactics.
Professional Activities:
James speaks regularly at industry and digital marketing events on New/Social Media and advises various industry-related organizations on their interactive and social media strategies.
Specialties: Strategic Planning, Gap Analysis, SEO, SEM, Marketing Automation, Social Listen...