Consultant, Business Director: Experienced Integrated Marketing Comms, Marketing and Sponsorship Strategist
My passion lies in Integration of ALL marketing and business activities. Strategic Planning and being a Woman in Tech, with a key focus on Strategic Marketing and Management. I have 13 years of industry experience, 4 years of pure research (quant and qual), 9 years of marketing strategy, 2 years of the Digital Tech World. Specialist areas include Integrated marketing comms, digital strategy (web, mobile and app development), sponsorship/partnerships strategy, sponsorship/partnerships valuations and project management.
This is supported by top academic achievement (deans top 10% 2014-2016) at the wits business school in the area of Management in Strategic Marketing.
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