- Master in Economic Sciences with specialization in Marketing
- Two years practice in Sales
- Twelve years practice in Marketing
- Marketing Intelligence and Brand Value Evaluation
- Trade Promotions Expert
- Loyalty Programme Manager
Specialties:
- Marketing Management
- Managing POS Trade Promotions and Audits
- Conceptualization of information supporting systems to Marketing
- Trade Budget Manager
- Marketing Research
- Loyalty Management - Customers / Clients Segmentation (CRM)
- Brand Equity Analysis and Reporting
- New Products Positioning, Concepts and Trends
- ROI Analysis and Reporting
- ACNielsen Analysis and Reporting
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