More than 10 years of experience spearheading, building, and managing web and digital analytics programs. Extremely comfortable sitting at the crossroads between engineering, marketing, and product stakeholders. Demonstrated ability to design and implement tag management and web analytics platforms from the ground up and actively build analytics and optimization centers of excellence.
Experienced with the Adobe Digital Marketing Suite (Adobe Analytics (Omniture SiteCatalyst), Ad hoc (Discover), Test and Target, Social), Google Analytics, Optimizely, Visual Website Optimizer (VWO), Google Tag Manager (GTM), Tealium iQ, Tableau, SQL and numerous other marketing, web analytics, and busin...
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