Jorge L. Guerra Jr. has seen the South Florida real estate landscape change from a stable market with a strong work ethic in the late 90s to a real estate boom where buyers were easily financed to an economic downturn fueled by inflated property values.
He鈥檚 taken what he calls a 鈥渃lean canvas鈥� and has begun to rewrite how South Florida real estate is bought, sold and leased. By leveraging technology, Guerra aggressively markets properties on a world-wide platform with next-generation tools, such as, social media, virtual walk-throughs and online applications.
A third generation entrepreneur, Guerra opened Real Estate Sales Force or RESF in 2005. The real estate firm has Three o...
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