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Personal Information
Organization / Workplace
São Paulo Area, Brazil Brazil
Occupation
Marketing Group Manager - Health Care (OTC) Brazil at Procter & Gamble
Industry
Advertising / Marketing / PR
About
Currently working for P&G Brazil in Sao Paulo leading Health Care (OTC) business. Dedicated marketing & business leader with 6+ years of international experience managing multifunctional teams. Focus is on designing and executing brand strategies into product & commercial innovations with holistic marketing & trade plans. Strengths: Brand management, Brazil Expansion, New segment roll out & execution, Business strategy, Leadership, Marketing strategy, Master Plan Development, Value Reframing, Digital Marketing, Premium Segment Development & Creation, Innovation, Consumer Insights, Turning Insights into Action. Fluent in English, Spanish and Portuguese.
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