Personal Information
Organization / Workplace
United Arab Emirates United Arab Emirates
Occupation
Heading Mobile in MENA
Industry
Technology / Software / Internet
About
With over 7 years of experience in 3 different regions, I have a diverse expertise and local knowledge in the MENA digital landscape. I started out my career in Dubai, later moving to Beirut office to build the digital department, landed in Cairo to shape digital capabilities in one of the most strategic markets with huge potential for expansion of budgets. Now I am back to Dubai heading Mobile in MENA region which is primed for exponential growth.
I worked on many verticals including General Motors, Emirates Airlines, P&G, Samsung, Mondelez (Kraft), Asiacell (Iraq Telco), Ahram Beverages, Bank Audi, and multiple real estate clients.
Across the above clients, it is all about identifyin...
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