Personal Brand Exploration-Jessica Jennings Ford
- 1. PERSONAL BRAND EXPLORATION Jessica Jennings Ford Project & Portfolio I: Week 1 October 29, 2023
- 2. Everyone deserves an opportunity, and assisting those in need brings me joy. I possess strong attention to detail and excel at problem-solving. Understanding that waiting passively for things to happen is ineffective, I am here to motivate others by showing them how to overcome obstacles and start something new by analyzing different situations. IDENTITY
- 3. PROFESSION Potential Job Titles: Business Intelligence Analyst Management Analyst Data Analyst MAGICIAN I possess the skill to empathize with others and take pleasure in sharing knowledge to meet their needs, ultimately leading to positive outcomes. Analyst for Business Industry This Photo by Unknown Author is licensed under CC BY
- 4. Jenna Grossman Recruitment Coordinator at CereCore Hiring Managers TARGET AUDIENCE Outreach Plan: I will connect with Ms. Grossman on LinkedIn. I will communicate with this individual in the LinkedIn messaging app. I will follow up with Jenna in 10 months Jess Bradley-Kelso Outreach Plan: Explain one task you will complete to prepare for initial contact with this person. I will send a message to Ms. Kelsos Twitter account. I will follow up with this recruiter 2 a month after relocating. Lead Talent Acquisition Specialist at BAE Systems Recruitment Centre Matthieu Curry Outreach Plan: I will locate Mr. Curry on LinkedIn. I would offer my preposition to this individual by connecting with him on Facebook. Explain one manner and timeframe in which you will follow up with this person. Senior Recruiter at Smartbiz
- 5. GOALS Short Term: August 2025 (After Graduation) I was hoping you could continue to work on my online Identity by adding accomplishments and positive blogs to my website. I will also apply for a position in my field of interest. I will have at least 4 blogs by the time I graduate and will apply for 5 positions in business as an analyst. Mid Term: 2029 Continue to work on my network so that I will have the knowledge to be able to start my own business at this time and for connections. I plan to go from 0-200 business connections and a layout of operations by 2025. Long Term: 2034 Prepare my kids for their futures by teaching them how to run a business so they will succeed in life and not have to go through the same as I did. I plan to have all 3 of my kids trained in 3 years so that I will finally have the opportunity to relax and enjoy the rest of my life in peace.
- 6. SKILLS ANALYSIS Notable Skills & Current Proficiencies: Notable Skills REQUIRED in TRADE & Current Proficiencies: Word Processing Software SOFT HARD Adept Office Suite Software Expert Active Listening Expert Critical Thinking Expert Business Intelligence and Data Analysis Software SOFT HARD Novice Data Base Management System Software Novice System Analysis Novice System Evaluation Novice
- 7. I assist others with problem-solving by actively listening, observing, and paying close attention to detail. PROMISE
- 8. CREDENTIALS Work Experience: Concentrix (FedEx) Carters Education: High School Equivalency, Cleveland Community College (2016) Entertainment Business, B.S., Full Sail University (Exp. 2025) Awards: The National Society of Collegiate Scholars Continental Whos Who Strathmores Whos Who High School Equivalency Diploma Picture Relevant to Your Industry Goes Here
- 9. COMPETITION Zainab Elias Industry Experience: Concentrix TELUS International Education: Delhi University Leadership Experience: Customer Relationship Management Skills and Proficiencies: Data Analysis- 0 endorsements Transactional Quality- 0 endorsements Customer Service Management- 0 endorsements Jessica J. Ford Overall Online Presence: 112 connections with her banner image customized and professional headshot. Ms. Elias profile has a lot of detailed information provided. It shows that she has 131 followers and that she was active a month ago. Her profile also shows her information, 45 skill sets, her interests, experience, education, courses taken, and that she is also a content writer. Grade: unknown Industry Experience: Concentrix Carters Wilkins Education: Current student at Full Sail University Leadership Experience: Supervisor for customer service Skills and Proficiencies: Customer Service - 0 endorsements Teamwork- 0 endorsements Data Entry- 0 endorsements Overall Online Presence: I have 65 connections, with a customized banner image and a professional headshot. My profile shows resource and activity information. It also shows information pertaining to experience, education, license and certificates, skills, and interests with a customized URL for LinkedIn. Grade: 3.6 GPA, Superior
- 10. COMPETITION Jennifer Rosario Noteworthy Experience: Analyst Intelligence Analyze Jessica J. Ford Industry Experience: Unknown Education: Full Sail University American Military University Skills and Proficiencies: Human Resource- 2 endorsements Training- 6 endorsements Analysis- 6 endorsements Overall Online Presence: Ms. Rosario has 409 connections without a customized banner or professional headshot. She also does not have any published articles posted, but her profile is very much detailed showing that she has 4 certifications and a lot of experience as an analyst. Jennifers profile also shows information about her education, skills, and interests, and that she has a customized URL for LinkedIn. Grade: Unknown Industry Experience: Concentrix Education: Current student at Full Sail University Leadership Experience: Customer Service Supervisor Skills and Proficiencies: Communication- 0 endorsements Customer service- 0 endorsements Data entry- 0 endorsements Overall Online Presence: I have 65 connections, with a customized banner image and a professional headshot. My profile shows resource and activity information. It also shows information pertaining to experience, education, license and certificates, skills, and interests with a customized URL for LinkedIn. Grade: 3.5 GPA, Superior
- 11. BRAND POSITION For business professionals who analyze, I provide a detailed explanation to help them comprehend their subject of concern. I believe that by providing detailed explanations, I give them the necessary knowledge and understanding to make informed decisions to confidently conduct their business activities. THE MAGICIAN
- 12. NETWORKING & MARKETING Industry Events & Organizations Career Club Virtual Career/Professional Networking #Chattanooga Third Thursday of every month from 4:00 PM to 6:00 PM CareerClub.net Analytics Week Virtual Job Fair/Career Networking Event #Chattanooga Every Friday of each month from 11:00 AM to 2:00 PM| https://analyticsweek.com/we/jobfair Business Masterminds Every Friday of the month from 8:30 AM to 10:30 AM| 5243 Little Debbie Parkway Ooltewah, TN 37363 Entertainment Business Primary Content: By utilizing my brand archetype, the Magician, I will create and publish content that not only raises awareness about individuals and their values but also empowers them to make a positive change in their actions and emotions towards others. Primary Tools: Word Press, Tumblr, and Wix Website: I will use my digital portfolio to showcase my future accomplishments to build my brand awareness online.
- 13. PROFESSIONAL DEVELOPMENT Mentor I would need a business professional in the Analytical field. OCTOBER 2023. I would be comfortable with having a friend or a relative as a mentor. Formal Education Entertainment Business Bachelors of Science 2024 LinkedIn Learning 2024 Working with business professionals 2025 Technical Skills Desktop Publishing Software- Full Sail University, September 2023 Human Resource Software- Occupation of choice, March 2024 Analytical Software- Occupation of choice, March 2024 Soft Skills Speaking skills Full Sail University- November 2023 Writing skills- Online, January 2024 Persuasion- Full Sail University, September 2023
- 14. Jessica J. Ford You know, people have problems with being provided with incorrect information at times. Well, what I do is tackle the issue by conducting thorough research and seeking direct communication with reliable sources. This approach has proven effective in the past, as I have engaged with the right individuals on numerous occasions.
- 15. REFERENCES Bradley, J. (2023, September 30). Twitter. https://twitter.com/jessbkelso Curry, M. (2023, September 30). Matthieu Curry. Facebook. https://www.facebook.com/matthieu.curry.9?mib extid=LQQJ4d Eventbrite, E. (2023, September 30). Career Club Virtual Career / Professional Networking #chattanooga. https://www.eventbrite.com/e/career-club-virtual- career-professional-networking-chattanooga- tickets- 490816474287?aff=ebdssbcategorybrowse Everbrite, E. (2023a, September 30). Analyticsweek Virtual Job Fair/career networking event #Chattanooga. Eventbrite. https://www.eventbrite.com/e/analyticsweek- virtual-job-fair-career-networking-event- chattanooga-tickets- 131237223067?aff=ebdssbdestsearch Everbrite, E. (2023b, September 30). Business masterminds. Eventbrite. https://www.eventbrite.com/e/business- Global, S. (2023, September 29). 36 management analyst jobs in Greater Chattanooga. 36 Management Analyst jobs in Greater Chattanooga. https://www.linkedin.com/jobs/search/?currentJo bId=3727943054&geoId=90000156&keywords= management+analyst&location=Greater+Chattan ooga&origin=JOB_SEARCH_PAGE_SEARCH_ BUTTON&refresh=true Grossman, J. (2023, September 30). Jenna Grossman - recruitment coordinator - cerecore | LinkedIn. LinkedIn. https://www.linkedin.com/in/jenna-grossman- 654b82182 Karp, D. (2023, September 30). Today on Tumblr. Tumblr. https://www.tumblr.com/ Labor Statistics, B. of. (2023, August 29). 13- 1111.00 - Management Analysts. O*NET OnLine. https://www.onetonline.org/link/summary/13- 1111.00 Labor, B. of. (2023, August 29). 15-2031.00 - Operations Research Analysts. O*NET OnLine.
- 16. REFERENCES CONTINUED LMI, L. (2023, September 1). 34 management analyst jobs in Greater Chattanooga. 34 Management Analyst jobs in Greater Chattanooga. https://www.linkedin.com/jobs/search/?currentJobId=37049 55156&distance=25&geoId=90000156&keywords=manage ment+analyst&origin=JOB_SEARCH_PAGE_KEYWORD_ HISTORY&refresh=true&start=75 Putnam, K. (2023, May 23). Magician Brand Archetype: Psychology|Driven Brand Strategy. Kaye Putnam | Psychology Driven Brand Strategist. https://www.kayeputnam.com/brand-archetype-magician Statistics, B. of L. (2023, August 29). 15-2051.01 - Business Intelligence Analysts. O*NET OnLine. https://www.onetonline.org/link/summary/15-2051.01 Tekwissen, T. (2023, August 1). 12 Business Intelligence Analyst Jobs in Greater Chattanooga. 12 Business Intelligence Analyst Jobs Chattanooga. https://www.linkedin.com/jobs/search/?currentJobId=36800 82079&distance=25.0&geoId=90000156&keywords=busine ss+intelligence+analyst&origin=HISTORY WordPress, W. (2023, September 30). Build a Site, Sell Your Suff, Start a Blog & More. WordPress.com.
Editor's Notes
- #4: Forbes Most Valuable Brands List (2017): https://www.forbes.com/powerful-brands/list/ Apple 2. Google 3. Microsoft 4. Facebook 5. Coca-Cola 6. Amazon 7. Disney 8. Toyota 9. McDonalds 10. Samsung Methodology: Forbes valued more than 200 global brands by looking at three years of earnings and allocating a percentage of those earnings based on the role brands play in each industry (e.g., high for luxury goods and beverages, low for airlines and oil companies). We applied the average price-to-earnings multiple over the past three years to these earnings to arrive at the final brand value.