I co-founded BEworks, the first consulting firm dedicated to the practice of applying behavioral economics to solving business and policy challenges. Our team's mission is to help business leaders apply scientific thinking to their marketing and operational challenges. We offer behavioral science techniques to diagnose the consumer mindset (helpful for research teams), for developing scientifically-grounded strategies (useful to P&L driven-leaders), and to validate our recommendations through empirically-sound experiments (partnered with marketing; analytics). We offer Global 1000 business leaders a suite of services to drive evidence-based strategy and innovation: Management Consulting,...
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