Remember when LIFE magazine and National Geographic arrived in the mail? As a kid, I'd pass my hand over the glossy cover, eager to dive into the full-color interior. During college, I'd spend hours in the library archives of DePaul and Art Institute looking at magazine & adverts; to learn the craft of editorial layout.
After some sidestepping, my corporate life seemed to solidify my training and was given the title "Director of Publishing" by the company owner. Working on white paper and positioning papers for publicly traded companies. Pitch decks for investor road shows. And the occasional annual report.
Fast forward to today, nearly twelve years in business for myself, working wit...
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