This document summarizes a new advertising platform called Adtaily that allows businesses to advertise online easily and affordably. It sells ads directly to visitors on publisher sites through a simple widget, bypassing traditional advertising networks and sales teams. Adtaily has already launched successfully in Poland, generating over 500 million ad impressions per month across 9,000 publisher sites since mid-2009. It also offers publishers and social media users a unique revenue sharing model for sponsored content. The document concludes by thanking the audience and inviting them to register for early access to the platform.
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Selling Ads Online Made Fast Simple And Sexy - AdTaily at Barcamp Budapest 2010
7. Entry barrier for
the businesses
who knew how to do it offline
CC Josh [unemployed IT dude]
8. Too much knowledge required
CPM pagerank page takeover
CPC keyword
expandable
CPA bidding
skyscraper
SEO pageviews
SEM unique users toplayer
CC htby etc
18. Unique revenue share model for
social media platforms
$7
blogger/ $10
platform user
$3
advertiser
platform owner successful performance on
5 major Polish blogging platforms
19. Our timeline
Crossing
the borders!
Hungary?
Sep 2008 Jun 2009 Mar 2010
20. K旦sz旦n旦m a figyelmet!
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julia@adtaily.com