Katie Lips is a Mobile and Digital Expert, Strategist and Commentator. She recently took on a new role of Head of Digital Strategy & Innovation at leading Loyalty provider Aimia. Previously Katie has been a startup founder (Treasuremytext.com in 2003 and Little World Gifts in 2009). She has been an early adopter of all things digital, and is known as a creative innovator in the Mobile space.
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