Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Insights Manager (Retail & Gambling) at Microsoft Search Advertising
Industry
Advertising / Marketing / PR
About
Kate is a highly experienced search marketing professional with 17 years of industry experience across a variety of search disciplines. A member of the original team tasked with bringing Microsoft’s search ambitions to the UK in 2006, Kate has since played a part in Bing’s growth into a multi-billion dollar business. In her current role she works closely with Bing’s Strategic Sales Team to deliver paid search results for advertisers; and insights, research and thought leadership on search. Kate also contributes to the Bing Predicts and PR teams as they formulate predictive outcomes to events based on search analytics data.
Kate is passionate about mobile and wearable technology, both for...
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