Personal Information
Organization / Workplace
Greater Chicago Area United States
Occupation
Sr. Manager Digital Marketing
Industry
Consumer Products
About
Marketing technology and product content leader with extensive CPG experience. Collaborating with both marketing and technology teams including: 1) Defining and supporting the digital marketing strategy roadmap to create a best in class customer digital experience across all channels; 2) Develop business requirements and manage plans for marketing technology investments and developments; 3) Embedding technology understanding and data management/ analysis into marketing DNA; and 4) Developing and managing the process that marketing will use to run itself as a digital marketing center of excellence.
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