Strategic Planner/Cultural Listener/Futurist.
I am a passionate life-long learner with a strategic mind and a bent toward all things culture. I believe in brands’ ability to not only participate in culture, but also create their own. I strive to gain a deeper understanding of what drives micro and macro trends by understanding people – not consumers. I’m always trying to answer questions. What I love about planning is that the answers to these questions are ever changing, allowing me to maintain the constant curiosity and multidimensional perspective that I’ve grown to love.