Personal Information
Organization / Workplace
Hong Kong Hong Kong
Occupation
Global Vice President of Marketing & Communications
Industry
Advertising / Marketing / PR
About
Keen currently heads up global marketing and communications at MCM worldwide. Responsible for growing the brand's business and profile internationally. Previously he oversees media, digital and e-commerce for Burberry Asia where he launched many "digital first" initiatives such as the launch of Tmall, Shinsege store and working with with LINE and Kakao talk for the first fashion show collaboration on these platforms.
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