Personal Information
Organization / Workplace
Manchester, United Kingdom United Kingdom
Occupation
UX Expert, CRO and Digital Psychologist at Keep It Usable UX agency | Award-winning client work | Author | UX Mentor
Industry
Design
Website
About
Speaker, author, agency owner, blogger, radio guest, all round ux expert and digital psychologist.
I help brands to be more successful: BBC, Sony Ericsson, Vodafone, Unilever, Thomas Cook and many more.
I'm passionate about using consumer research and psychology to design experiences and interfaces that increase sales.
Credentials: MSc Human Factors and Ergonomics. BSc Computing and psychology.
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Guest author of 'User Experience Design: Creating Designs Users Really Love'.
Guest interview on BBC Radio.
Featured in The Guardian, The Ergonomist and UXBooth.
Mentor for the UXPA (User Experience Professionals Association).
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