Kristin Zibell is a digital experience leader who strives to create experiences that make people happy and successful. She has over 14 years experience in all facets of user experience that started with her first job as webmaster when the Web was two years old. Her portfolio of work includes Fortune 500 companies and startups alike. Kristins favorite projects are ones where she can fully dig in to understand the user, market, and business, construct excellent strategy as a vision for an ideal user experience, and lead a team to tangible, real-world results. The well known brands she's worked at or on are: Google, CA Technologies, IBM, Dell, American Express, Informatica, EMC/VMWare, FoxS