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Experiments in Online Community
          from the Knight Foundation
          presentation to OSI 1.21.09
org chart
         strategic
        initiatives




journalism              communities
roles the community manager 鍖lls
   Web producer


   video producer


   video editor


   video personality


   video researcher


   marketing/promotion


   community moderator


   blogger
work鍖ow for a release
   press release for internal prep; community manager reads


   research, create video/images


   edit & upload video/images (send to team for preview, inclusion in press release)


   press release goes up, KF home page public (uses video/images)


   Knight Pulse upload post and video to other sites


   Knight Blog post up with video, link to press release


   @knightfdn tweet and link to Pulse and blog


   @knightpulse tweet and call out (@) speci鍖c Twitter users
News Challenge Garage

   1620 users

   445 projects

   3 months

   6 weeks to design and build

   accompanied by meetups in NYC, SF, Seattle, Vancouver, Austin,
    Chicago, D.C. by Susan Mernit and Kristen Taylor
purpose of Garage:


reduce redundancy, build teams,
re鍖ne ideas, let creators defend
Presentation for OSI of Knight Online Communities
Big Draw:

 Anyone in the Garage could apply
for a mentor (mostly past winners)
  to work through the idea in the
         Garage (publicly)
Presentation for OSI of Knight Online Communities
Knight Pulse launched in beta
              Nov. 10, 2008
   community site

   about future of news and information

   highlights projects in media innovation and active information (50% KF)

   features video conversations as new content in Phase 1

   articles from Tor with video commenting featured

   planning for Phase 2 now
Presentation for OSI of Knight Online Communities
Presentation for OSI of Knight Online Communities
whats next

   gathering feedback on Phase 1 of Pulse

   better help text on Pulse

   de鍖ning user actions on Pulse that could also happen elsewhere

   integrating across Knight Blog, Pulse, Twitter account, external services
Kristen Taylor
taylor@knightfdn.org

More Related Content

Presentation for OSI of Knight Online Communities

  • 1. Experiments in Online Community from the Knight Foundation presentation to OSI 1.21.09
  • 2. org chart strategic initiatives journalism communities
  • 3. roles the community manager 鍖lls Web producer video producer video editor video personality video researcher marketing/promotion community moderator blogger
  • 4. work鍖ow for a release press release for internal prep; community manager reads research, create video/images edit & upload video/images (send to team for preview, inclusion in press release) press release goes up, KF home page public (uses video/images) Knight Pulse upload post and video to other sites Knight Blog post up with video, link to press release @knightfdn tweet and link to Pulse and blog @knightpulse tweet and call out (@) speci鍖c Twitter users
  • 5. News Challenge Garage 1620 users 445 projects 3 months 6 weeks to design and build accompanied by meetups in NYC, SF, Seattle, Vancouver, Austin, Chicago, D.C. by Susan Mernit and Kristen Taylor
  • 6. purpose of Garage: reduce redundancy, build teams, re鍖ne ideas, let creators defend
  • 8. Big Draw: Anyone in the Garage could apply for a mentor (mostly past winners) to work through the idea in the Garage (publicly)
  • 10. Knight Pulse launched in beta Nov. 10, 2008 community site about future of news and information highlights projects in media innovation and active information (50% KF) features video conversations as new content in Phase 1 articles from Tor with video commenting featured planning for Phase 2 now
  • 13. whats next gathering feedback on Phase 1 of Pulse better help text on Pulse de鍖ning user actions on Pulse that could also happen elsewhere integrating across Knight Blog, Pulse, Twitter account, external services