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Audience Research Results

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laura.thornborrow

The document summarizes the results of a survey about horror film preferences. It includes 7 pie charts showing responses to questions about the age and gender of respondents, whether they watch horror films, how often, what subgenres they prefer, what creates the most tension, and how horror films make people feel. The key findings are that the preferred audience is 15-18 year old females who watch comedy horror films once per year and find creepy locations and feeling scared and disturbed the most appealing aspects.

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By Laura Thornborrow
1. How Old Are You? 15-18 19-25 26-35 36+ This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out the aged group that we should aim our film at. The age group which has shown to be the best group is the age group 15-18.
2. What Is Your Gender? Male Female This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out the gender group that we should aim our film at. The gender group which has shown to be the best group is the female’s.
3. Do You Watch Horror Films? Yes No This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out the if the people who took our survey watched horror films. The answer which was the most popular was yes.
4. How Often Do You Watch Horror Films? Never One Per Year One Per Month One Per Week One Per Day More Than One A Day This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out how often people watch horror films. The group which has shown to be the best group is one per year.
5. What Kind Of Horror Films Do You Prefer To Watch? Comedy Horror Slasher Horror Supernatural Horror Zombie Horror Action Horror Gothic Horror Psychological Horror Science Fiction Horror This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out which type of film is the most popular film group. The group which has shown to be the best group is the comedy horror.
6. What Creates The Most Tension In A Horror Films? Dark Lighting Make-up High Pitched Music Creep Locations Characters Costume Screems (characters reactions) This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out what create the most tension in a horror film. The thing that creates the most tension is shown to be creep locations.
7. What Do Most Horror Films Make You Feel? Happy Scared Not Fazed Angry Sad Disturbed This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out the way people feel after watching a horror film. The way most people feel after a film is shown to be scared and disturbed.

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Audience Research Results

  • 2. 1. How Old Are You? 15-18 19-25 26-35 36+ This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out the aged group that we should aim our film at. The age group which has shown to be the best group is the age group 15-18.
  • 3. 2. What Is Your Gender? Male Female This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out the gender group that we should aim our film at. The gender group which has shown to be the best group is the female’s.
  • 4. 3. Do You Watch Horror Films? Yes No This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out the if the people who took our survey watched horror films. The answer which was the most popular was yes.
  • 5. 4. How Often Do You Watch Horror Films? Never One Per Year One Per Month One Per Week One Per Day More Than One A Day This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out how often people watch horror films. The group which has shown to be the best group is one per year.
  • 6. 5. What Kind Of Horror Films Do You Prefer To Watch? Comedy Horror Slasher Horror Supernatural Horror Zombie Horror Action Horror Gothic Horror Psychological Horror Science Fiction Horror This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out which type of film is the most popular film group. The group which has shown to be the best group is the comedy horror.
  • 7. 6. What Creates The Most Tension In A Horror Films? Dark Lighting Make-up High Pitched Music Creep Locations Characters Costume Screems (characters reactions) This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out what create the most tension in a horror film. The thing that creates the most tension is shown to be creep locations.
  • 8. 7. What Do Most Horror Films Make You Feel? Happy Scared Not Fazed Angry Sad Disturbed This pie chart shows the results that we as a group have collated. We have collated these results from creating a survey on survey monkey. By having these results we have been able to find out the way people feel after watching a horror film. The way most people feel after a film is shown to be scared and disturbed.