I am a planner with experience of working on major FMCG and global brand, advertising, design and activation accounts as well as significant experience client side as a marketing strategist responsible for some of the most famous integrated behaviour change campaigns.
This combination has given me the ability to quickly get to grips with new audiences and categories and develop a deep understanding of customer behaviour. I am able to get to actionable insights and find the role for brands and communications in bringing about change, whether that鈥檚 driving sales for FMCG or achieving public health aims. I have extensive experience of managing and overseeing research and have a passion fo...
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