Personal Information
Organization / Workplace
Greenville, South Carolina Area United States
Occupation
Director of Marketing Communications at Bob Jones University
Industry
Advertising / Marketing / PR
Website
About
David came into marketing via creative, then fell in love with brand and strategy. His approach to marketing is to create deep loyalty through building powerful relationships. He's from Idaho, he enjoys cooking sous vide, and people love working for him. He thinks the Net Promoter Score is a pretty great tool.
He believes that, after all the marketing frenzy of personalization and integration and analytics and inbound, it really comes down to showing customers that you care—at every touchpoint, from the beginning of their journey to the end.
He is skilled at management of creative and technical staff and thrives in an atmosphere of change and continual improvement. Consistently called u...
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education
higher education
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