Senior Director, Digital Engagement | Fundraising, Content Marketing & Optimization at American Red Cross
Industry
Advertising / Marketing / PR
About
Brand builder, creative thinker and analytic professional with more than 20 years of digital marketing and business strategy experience. Background in ecommerce, nonprofit, media and entertainment, and healthcare, for consumer and business-to-business audiences. Customer focused leader, able to successfully navigate complex relationships and work environments, fueling strong alliances with partners, clients, and internal cross-functional teams.
Business and Marketing Strategy Omni-channel Strategy Content Marketing Social Media Integrated Campaigns New Product Launches Digital advertising Paid Search SEO Competitive Analysis and Positioning Customer Research and Analysis A...
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