Personal Information
Organization / Workplace
Greater San Diego Area, CA United States
Occupation
Sr. Director, Demand Generation at Carbon Black
Website
http://www.marekvass.comAbout
Demand Generation and Growth Marketing leader with strong leadership and strategic planning skills, and a proven track record of driving marketing strategy and generating marketing-sourced pipeline. Expertise includes:
- Go-to-market strategy across all marketing channels including digital, field, channel/partner marketing
- Driving exponential top of funnel growth, driving leads through pipeline, increasing lead to close conversions
- Building alignment between Marketing and Sales with single customer life cycle, lead scoring and shared KPIs
- Data driven marketing approach to lead generation with real-time end-to-end reporting
- Building online presence, designing web experience optimi...
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