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Personal Information
Organization / Workplace
Chicago United States
Occupation
Assistant Dean, Academics
Industry
Design
About
Matt Mayfield has worked for over 20 years in applied research across the domains of design, consumer behavior, product/service strategy, and computing technology for fortune 500 companies. As a consultant, developer, and educator, he has identified and shaped compelling product/service opportunities in several industries including wireless communication, medical products, housewares, consumer electronics, fast food, and air travel. Through an emphasis on multidisciplinary insight, repeatable processes, and a bias towards action, Matt is passionate about making sense of market spaces and helping organizations envision and evaluate potential futures. Matt is currently the Assistant Dea
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Presentations(5)Ìý

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2013: Framing for Innovation
2013: Framing for Innovation2013: Framing for Innovation
2013: Framing for Innovation
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2013: Design-Driven Product Management
2013: Design-Driven Product Management2013: Design-Driven Product Management
2013: Design-Driven Product Management
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2009: Six Fingers of Human Centered Design
2009: Six Fingers of Human Centered Design2009: Six Fingers of Human Centered Design
2009: Six Fingers of Human Centered Design
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