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Greater Chicago Area United States

Brand Growth Strategist âž¡ We help brands create a clear path for achieving profitable business growth! âž¡ FullSurge.com

Apparel / Fashion

I am a brand and marketing strategy consultant with over 25 years of line management and business consulting experience. I am also managing partner at FullSurge, a strategy consulting firm predominantly helping Fortune 1000 companies build and maintain strong brands (and portfolios of brands) through conducting primary customer research and developing strategy. My areas of expertise include global brand strategy, brand architecture, customer segmentation, consumer behavior and new product innovation. Over the years, I have developed differentiated brand strategies across multiple industries including consumer packaged goods, foodservice, retail, professional services, media and enter...