鈥� Responsible for setting up Web Analytics team in LG CNS India & Travelocity India / Travelguru
鈥� Developing trend analysis and insights from ecommerce performance reports
鈥� Regularly provided recommendations to the Marketing team regarding promotions, banners, and improvements on the site for revenue enhancement
鈥� Design plan and implementation of web analytics tools
鈥� Website behavior and customer experience analysis
鈥� Competitive Analysis by comparing the performance through benchmarking data of other competitors in same industry
鈥� Customer journey analysis 鈥� form field tracking, abandonment points, sales process optimization
鈥� Documentation relating to existing pro...
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