Main activities:
- Analyze market trends and competition to identify new business opportunities;
- Define new products development plan;
- Team development management;
- Manage new products launch communication;
- Define product positioning and messaging
- Propose and support promotional activities in POS;
- Define sales price to the end consumer;
- Negotiation and development following with suppliers for outsourcing products;
- Prepare and conduct training for new products to sales team;
- After-launch sales following and KPI鈥檚 analysis;
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