10+ years of digital marketing leadership and analysis experience. Focused on ecommerce and customer acquisition. Responsible for ecommerce conversion, lead generation, display and remarketing, online partnerships, affiliate programs, contests and comparison shopping engines as well as budgeting and forecasting. Experience with large paid search programs.
Launched digital marketing relationships and initiatives, channel growth and agency integration. Interested in all online marketing spaces.
Specialties:
Able to identify, evaluate, implement and track online marketing initiatives.
PPC and SEM account implementation, optimization and management.
Collaboration and coordinate with vendor...