Several years ago I was exploring a job opportunity with an international nonprofit. Paging through my portfolio, one of the interviewers paused to ask: Youve done a lot of different writing in your careerdo you have a favorite type of writing? Youve done Annual Reports, poetry, news releasesis there a certain style of writing or type of project you particularly enjoy?
Thats a good question, I replied. No one has ever asked me that before! I thought for a few seconds, and the answer became clearer even as I started to express it: I like writing that gets results.
Do you struggle to find just the right words to get the results you want for your business or nonprofit? Let me ...