Monique Hakkert is Marketing Manager for Ball FloraPlant, the vegetative breeding company of Ball Horticultural Company. Monique develops comprehensive marketing strategies and retail launch plans designed to drive success for her grower and retail partners.
Prior to her current role, Monique spent five years as Retail Accounts Coordinator at Ball where she learned the horticultural industry from a retail, product development and marketing perspective.
Passionate about color and plants, Monique uses her retail knowledge and keen eye to spot global and domestic trends in demographics, lifestyle and color, making them relevant for horticultural businesses of all shapes and sizes.
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