I started my first company when I was ten years old cleaning houses, mowing lawns and doing odd jobs around my neighborhood. I called the company KidCleaners and even though I received a modest amount of success from my hand-drawn flyers I posted all over the neighborhood, understandingly, people thought my company involved cleaning actual children. Luckily my marketing skills have much improved since then.
I look at products much like a talent scout looks at acting talent. What are the unique qualities that define this product? What is the product's story? I believe that for a product to be worthwhile and possess value it must have something real to contribute. Whether that something m...