Design, principles and Lean UX

Nov 12, 20160 likes1,026 views

Lean UX is an approach that combines principles from design thinking, agile development, and lean startup. It aims to produce designs and validate ideas quickly through cross-functional collaboration, removing waste, and continuous delivery. Some key principles of Lean UX include forming small, dedicated teams focused on user needs; defining progress through outcomes rather than outputs; getting out of the office to validate ideas with customers; and allowing teams to fail fast and learn.

Design, principles
and Lean UX
Jason Bootle
@mrbootle
popgunuk.com
South London Tech Meetup Pop Gun UK | @mrbootle

How Apple is giving design a bad name
Don Norman and Bruce Tognazzini
South London Tech Meetup Pop Gun UK | @mrbootle
Source: https://www.fastcodesign.com/3053406/how-apple-is-giving-design-a-bad-name

Design is a way of thinking, of determining people’s
true, underlying needs, and then delivering products
and services that help them.
Design combines an understanding of people,
technology, society, and business.
South London Tech Meetup Pop Gun UK | @mrbootle
Source: https://www.fastcodesign.com/3053406/how-apple-is-giving-design-a-bad-name

Source: http://www.industrialbrand.com/i-am-not-a-graphic-designer
Artist
South London Tech Meetup Pop Gun UK | @mrbootle
Designer

Service designer
Web designer
South London Tech Meetup Pop Gun UK | @mrbootle
Interaction designer
Content designer
Product designer
User experience (UX) designer
User interface (UI) designer

Design is a way of thinking
of determining people’s true, underlying needs
and then delivering products and services
that help them
South London Tech Meetup Pop Gun UK | @mrbootle
Source: https://www.fastcodesign.com/3053406/how-apple-is-giving-design-a-bad-name

So what’s this
User Experience thing?
South London Tech Meetup Pop Gun UK | @mrbootle

South London Tech Meetup Pop Gun UK | @mrbootle
Don Norman
on user experience
Source: https://youtu.be/9BdtGjoIN4E

South London Tech Meetup Pop Gun UK | @mrbootle
is a system… it’s everything
Source: https://youtu.be/9BdtGjoIN4E
User experience

South London Tech Meetup Pop Gun UK | @mrbootle
User Experience
is not about
producing a set
of wireframes

South London Tech Meetup Pop Gun UK | @mrbootle
User Experience
is not
the responsibility
of one person

User experience is a team sport
South London Tech Meetup Pop Gun UK | @mrbootle

“The purpose of business is to
create and keep a customer”
Peter F. Drucker
Source: https://www.goodreads.com/author/show/12008.Peter_F_Drucker
South London Tech Meetup Pop Gun UK | @mrbootle

So what’s this
Lean UX thing?
South London Tech Meetup Pop Gun UK | @mrbootle
Source: http://amzn.to/2fb4Ppx

Lean UX ?
is built on three
foundations
South London Tech Meetup Pop Gun UK | @mrbootle
Source: http://amzn.to/2fb4Ppx
1. Design thinking
2. agile thinking
3. Lean startup

Lean UX aims to:
South London Tech Meetup Pop Gun UK | @mrbootle
1. Produce documents that only help
move the team forward
2. Encourage cross discipline
collaboration between teams
3. Rapidly validate ideas
Source: http://amzn.to/2fb4Ppx

The designer doesn't
provide the hero design
South London Tech Meetup Pop Gun UK | @mrbootle

So what’s this
Design thinking thing?
South London Tech Meetup Pop Gun UK | @mrbootle

South London Tech Meetup Pop Gun UK | @mrbootle
Source: Daniel Newman, Central Of?ce of Design

So what’s this
Agile thing?
South London Tech Meetup Pop Gun UK | @mrbootle

So what’s this
Agile thing?
South London Tech Meetup Pop Gun UK | @mrbootle
Individuals and interactions over processes and tools
Working software over comprehensive documentation
Customer collaboration over contract negotiation
Responding to change over following a plan
Source: http://agilemanifesto.org/

So what’s this
Lean Startup thing?
South London Tech Meetup Pop Gun UK | @mrbootle
Source: http://amzn.to/2erSLMn

Lean Startup principles
South London Tech Meetup Pop Gun UK | @mrbootle
Source: http://theleanstartup.com/
1. Entrepreneurs are Everywhere
2. Entrepreneurship is Management
3. Validated Learning
4. Innovation Accounting
5. Build-Measure-Learn
Source: http://amzn.to/2erSLMn

3. Validated learning
South London Tech Meetup Pop Gun UK | @mrbootle
? Vision / Mission
? Strategy
? Principles
? Hypothesis
? Experiments
Source: http://amzn.to/2erSLMn

South London Tech Meetup Pop Gun UK | @mrbootle

South London Tech Meetup Pop Gun UK | @mrbootle
5. Build-Measure-Learn

Principles of
Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
Source: http://amzn.to/2fb4Ppx

DOGMAa principle or set of principles laid down by
an authority as incontrovertibly true
South London Tech Meetup Pop Gun UK | @mrbootle

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
1. Cross functional teams
2. Small, dedicated, co-located
Source: http://amzn.to/2erSLMn

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
3. Progress = Outcomes?
Not output

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
3. Progress = Outcomes?
Not output
Outcomes

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
4. Problem focus teams
5. Removing waste
6. Small batch size?
7. Continuous delivery

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
8. Get out of the building?
– GOOB!
Source: http://trvrs.co/book

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
9. Shared understanding
Source: http://amzn.to/2f6NxK7

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
10.Anti-pattern:?
Rockstars / Gurus / Ninjas

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
11. Externalise your work

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
12.Making over analysis
? Discuss
? Decide
? Move on

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
13.Learning over growth

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
14.Permission to fail

Principles of Lean UX
South London Tech Meetup Pop Gun UK | @mrbootle
14.Get out of the
deliverables business

So how could you
start this Lean UX thing?
South London Tech Meetup Pop Gun UK | @mrbootle

Run a design sprint
South London Tech Meetup Pop Gun UK | @mrbootle
1. Choose a problem?
2. Build a team
?
3. Design sprint
Source: http://amzn.to/2eLJUpQ

Design sprint
South London Tech Meetup Pop Gun UK | @mrbootle
Source: http://amzn.to/2eLJUpQ

Thank you.?
Questions?
Jason Bootle
@mrbootle
popgunuk.com
LinkedIn: https://uk.linkedin.com/in/mrbootle
South London Tech Meetup Pop Gun UK | @mrbootle

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最新版西班牙拉蒙鲁尔大学毕业证（鲍搁尝毕业证书）原版定制Taqyea

Design, principles and Lean UX

1. Design, principles and Lean UX Jason Bootle @mrbootle popgunuk.com South London Tech Meetup Pop Gun UK | @mrbootle

2. How Apple is giving design a bad name Don Norman and Bruce Tognazzini South London Tech Meetup Pop Gun UK | @mrbootle Source: https://www.fastcodesign.com/3053406/how-apple-is-giving-design-a-bad-name

3. Design is a way of thinking, of determining people’s true, underlying needs, and then delivering products and services that help them. Design combines an understanding of people, technology, society, and business. South London Tech Meetup Pop Gun UK | @mrbootle Source: https://www.fastcodesign.com/3053406/how-apple-is-giving-design-a-bad-name

4. Source: http://www.industrialbrand.com/i-am-not-a-graphic-designer Artist South London Tech Meetup Pop Gun UK | @mrbootle Designer

5. Service designer Web designer South London Tech Meetup Pop Gun UK | @mrbootle Interaction designer Content designer Product designer User experience (UX) designer User interface (UI) designer

6. Service designer Web designer South London Tech Meetup Pop Gun UK | @mrbootle Interaction designer Content designer Product designer User experience (UX) designer User interface (UI) designerLabels South London Tech Meetup Pop Gun UK | @mrbootle

7. Design is a way of thinking of determining people’s true, underlying needs and then delivering products and services that help them South London Tech Meetup Pop Gun UK | @mrbootle Source: https://www.fastcodesign.com/3053406/how-apple-is-giving-design-a-bad-name

8. So what’s this User Experience thing? South London Tech Meetup Pop Gun UK | @mrbootle

9. South London Tech Meetup Pop Gun UK | @mrbootle Don Norman on user experience Source: https://youtu.be/9BdtGjoIN4E

10. South London Tech Meetup Pop Gun UK | @mrbootle is a system… it’s everything Source: https://youtu.be/9BdtGjoIN4E User experience

11. South London Tech Meetup Pop Gun UK | @mrbootle User Experience is not about producing a set of wireframes

12. South London Tech Meetup Pop Gun UK | @mrbootle User Experience is not the responsibility of one person

13. User experience is a team sport South London Tech Meetup Pop Gun UK | @mrbootle

14. “The purpose of business is to create and keep a customer” Peter F. Drucker Source: https://www.goodreads.com/author/show/12008.Peter_F_Drucker South London Tech Meetup Pop Gun UK | @mrbootle

15. So what’s this Lean UX thing? South London Tech Meetup Pop Gun UK | @mrbootle Source: http://amzn.to/2fb4Ppx

16. Lean UX ? is built on three foundations South London Tech Meetup Pop Gun UK | @mrbootle Source: http://amzn.to/2fb4Ppx 1. Design thinking 2. agile thinking 3. Lean startup

17. Lean UX aims to: South London Tech Meetup Pop Gun UK | @mrbootle 1. Produce documents that only help move the team forward 2. Encourage cross discipline collaboration between teams 3. Rapidly validate ideas Source: http://amzn.to/2fb4Ppx

18. The designer doesn't provide the hero design South London Tech Meetup Pop Gun UK | @mrbootle

19. So what’s this Design thinking thing? South London Tech Meetup Pop Gun UK | @mrbootle

20. South London Tech Meetup Pop Gun UK | @mrbootle Source: Daniel Newman, Central Of?ce of Design

21. So what’s this Agile thing? South London Tech Meetup Pop Gun UK | @mrbootle

22. So what’s this Agile thing? South London Tech Meetup Pop Gun UK | @mrbootle Individuals and interactions over processes and tools Working software over comprehensive documentation Customer collaboration over contract negotiation Responding to change over following a plan Source: http://agilemanifesto.org/

23. So what’s this Lean Startup thing? South London Tech Meetup Pop Gun UK | @mrbootle Source: http://amzn.to/2erSLMn

24. Lean Startup principles South London Tech Meetup Pop Gun UK | @mrbootle Source: http://theleanstartup.com/ 1. Entrepreneurs are Everywhere 2. Entrepreneurship is Management 3. Validated Learning 4. Innovation Accounting 5. Build-Measure-Learn Source: http://amzn.to/2erSLMn

25. 3. Validated learning South London Tech Meetup Pop Gun UK | @mrbootle ? Vision / Mission ? Strategy ? Principles ? Hypothesis ? Experiments Source: http://amzn.to/2erSLMn

26. South London Tech Meetup Pop Gun UK | @mrbootle

27. South London Tech Meetup Pop Gun UK | @mrbootle 5. Build-Measure-Learn

28. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle Source: http://amzn.to/2fb4Ppx

29. DOGMAa principle or set of principles laid down by an authority as incontrovertibly true South London Tech Meetup Pop Gun UK | @mrbootle

30. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 1. Cross functional teams 2. Small, dedicated, co-located Source: http://amzn.to/2erSLMn

31. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 3. Progress = Outcomes? Not output

32. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 3. Progress = Outcomes? Not output Outcomes

33. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 4. Problem focus teams 5. Removing waste 6. Small batch size? 7. Continuous delivery

34. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 8. Get out of the building? – GOOB! Source: http://trvrs.co/book

35. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 9. Shared understanding Source: http://amzn.to/2f6NxK7

36. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 10.Anti-pattern:? Rockstars / Gurus / Ninjas

37. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 11. Externalise your work

38. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 12.Making over analysis ? Discuss ? Decide ? Move on

39. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 13.Learning over growth

40. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 14.Permission to fail

41. Principles of Lean UX South London Tech Meetup Pop Gun UK | @mrbootle 14.Get out of the deliverables business

42. So how could you start this Lean UX thing? South London Tech Meetup Pop Gun UK | @mrbootle

43. Run a design sprint South London Tech Meetup Pop Gun UK | @mrbootle 1. Choose a problem? 2. Build a team ? 3. Design sprint Source: http://amzn.to/2eLJUpQ

44. Design sprint South London Tech Meetup Pop Gun UK | @mrbootle Source: http://amzn.to/2eLJUpQ

45. Thank you.? Questions? Jason Bootle @mrbootle popgunuk.com LinkedIn: https://uk.linkedin.com/in/mrbootle South London Tech Meetup Pop Gun UK | @mrbootle

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Design, principles and Lean UX

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