With a biochemistry education and more than 20 years experience in market(ing) analysis, Iam working as freelance market researcher specialised in the food- and food ingredients industry. I have experience in market research from consumer insight to food ingredients analysis. Main areas are consumer insight / trend analysis, competitive analysis, customer analysis and market analysis. Main focus is on applications like dairy, bakery,cereals, beverages, baby food etc. I have worked at big and more specialised food ingredient companies and from these experiences I have know-how on several segments like sweeteners, texturisers, proteins, fruit ingredients and nutritional ingredients like inu...
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