Anissa provides oversight over both brand development and channel execution for leading pharmaceutical clients.
Anissa brings 13 years of experience of strategy, planning, and implementation for digital initiatives. Originally a programmer, Anissa’s technical expertise is integral to her strategic role. Her capabilities span digital strategy, planning, production, product management, content and social media strategy, as well as digital platforms and infrastructure.
Prior to Wunderman, Anissa worked for and consulted for major agencies, including APCO Worldwide, Upshot Marketing, Cramer-Krasselt, and Hirshorn Zuckerman. Clients have included Microsoft, United Airlines, AirTran, Miller...