I am experienced both in Consumer and Business Marketing as well as both in Fixed and Mobile Telecommunications Domains. With a focus on start-up and turnaround situations that require change management, relationship management: interpersonal and extensive communication and execution skills. My experience lies in B2C marketing, B2B marketing, CRM, Marketing Research and management of large cross- functional change-innovation programs.
Specialties: B2C-B2B-B2B2E-B2B2C Marketing, Segmentation-Targeting-Positioning, Sales & Service Models, Analytical Modeling Capabilities, Marketing Research & Insight Cultivation , Marketing and Communication strategy definition and execution, Pricing, Prod...