Personal Information
Organization / Workplace
Madrid Area, Spain Spain
Occupation
Data Architecture Director at GroupM
Industry
Advertising / Marketing / PR
Website
About
脫scar Mu帽oz-Garc铆a is a Data Architecture Director focussed in Marketing Technology. He has 20 years of experience as a Software Engineer, more than 9 focussed in R&D&I projects related with Social Media Semantic Web and Programmatic Advertising, and more than 5 years of work experience in world-leading media agency groups (GroupM and Havas Media Group).
脫scar got his PhD and MSc in Artificial Intelligence and a degree in Computer Science from UPM (Spain). He is expert in Semantic Web technologies and Knowledge-based systems. In these areas, he has participated in a number of European R&D projects.
Specialties: Programmatic Advertising, Social Media, Semantic Web, Big Data, Knowledge En...
Contact Details
Tags
social media
marketing
big data
social tv
an谩lisis de sentimientos
opinion mining
redes sociales
an谩lisis de emociones
dbpedia
topic identification
nlp
micropost normalisation
tweet-norm
twitter
contentstrategy
semantic web
social media marketing
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