Studying consumer behavior & understanding them. Looking at solutions/ products catering to their needs & wants.
Worked across various industries/ categories through consulting, sales & marketing assignments.
Specialties: Strategy - Corporate Strategy, Business road map, infrastructure planning
Marketing - Brand communications, Product management, Innovation/New product development, Media management, Market research, CRM which includes loyalty program, direct marketing, Public relations etc.
Retail Operations - Management of chain of stores, profitabilty, retail expansion, visual merchandising
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