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Education & Art Television




  Novi Tri Wahyuni

     44109010197
Visi dan Misi

          Visi kami adalah mewujudkan bangsa Indonesia menjadi bangsa yang cerdas
dan berjiwa seni tinggi.

          Misi kami adalah menjadi stasiun TV terfavorit dan berkelas di Indonesia
dengan menyajikan program yang menarik, mendidik, dan inspiratif.




Target Audien

          Kami memiliki beberapa segmentasi Demografis untuk target audien kami ,
yaitu :

          Menurut usia, target audien kami adalah remaja dan dewasa, yakni yang
          memiliki umur berkisar 15  35 tahun
          Menurut jenis kelamin, semua program kami dapat dinikmati oleh kaum laki-
          laki maupun wanita
          Dilihat dari pendidikan, target audien kami adalah dari seorang yang
          berpendidikan tinggi, yakni kaum intelektual yang memiliki kreativitas dan
          seni yang tinggi
          Dari segi pendapatan, target audien kami adalah dari kalangan menengah
          keatas dan seseorang yang memiliki kelas sosial yang tinggi

Positioning

          Moto kami adalah

                 Education & Art Television, Good Teach Good Inspirance




                                            1
Schedulling


   IN          OUT                                           DURASI

18:30:00      18:34:28   Song Indonesia Raya                 00:04:28
18:35:39      18:36:59   Stasiun ID                          00:00:30
18:36:00      18:40:00       Opening Break Bumper            00:04:00
                          TopTen Seg I
                             Bumper Out
18:40:01      18:40:31   Iklan Morinaga Milk                 00:00:15
18:40:32      18:41:02   Iklan Walls Ice Cream               00:00:30
18:41:03      18:41:33   Iklan Tas Export                    00:00:30
18:41:34      18:41:49   Iklan TV LG                         00:00:15
18:41:50      18:41:59   Iklan Coklat OREO                   00:00:09
18:42:00      18:46:00       Bumper In                       00:04:00
                          TopTen Seg II
                             Bumper Out
18:46:01      18:46:31   Iklan Mobil Kijang                  00:00:30
18:46:32      18:47:09   Iklan Laptop Apple                  00:00:37
18:47:10      18:47:40   Iklan Sandal Cross                  00:00:30
18:47:41      18:47:59   Iklan Belt Crocodille               00:00:19
18:48:00      18:54:00      Bumper In                        00:04:00
                          TopTen Seg III
                             Bumper Out
18:54:01      18:54:16   Iklan Tas Sophie Martin             00:00:15
18:54:17      18:55:07   Iklan Honda Jazz                    00:00:50
18:55:08      18:55:38   Iklan Laptop Compact                00:00:30
18:55:39      18:55:59   Iklan Sepatu Yongki Komaladi        00:00:20
18:56:00      18:59:59       Bumper In                       00:03:59
                          TopTen Seg IV
                             Clossing Break Bumper
19:00:00      19:00:45   Iklan Parfum Pariz                  00:00:45
19:00:46      19:01:59   Iklan Program Inspirance of Music   00:01:13


                                        2
19:02:00   19:09:00        Opening Break Bumper         00:07:00
                        Smart Talk Show Seg I
                           Bumper Out
19:09:01   19:09:16    Iklan Tas Sophie Martin          00:00:15
19:09:17   19:09:47    Iklan Walls Ice Cream            00:00:30
19:09:48   19:10:01    Iklan Garnier                    00:00:13
19:10:02   19:10:32    Iklan Pizza Hut                  00:00:30
19:10:33   19:10:59    Iklan Chiki                      00:00:26
19:11:00   19:13:00        Bumper In                    00:06:00
                        Smart Talk Show Seg II
                           Bumper Out
19:13:01   19:28:016   Iklan Jeans Lea                  00:00:15
18:13:17   19:13:30    Iklan Iklan Garnier              00:00:13
19:13:31   19:13:59    Iklan Gokkana Teppan             00:00:29
19:14:00   19:14:30    Iklan Walls Ice Cream            00:00:30
19:14:31   19:14:59    Iklan ACUVUE                     00:00:18
19:15:00   19:19:00        Bumper In                    00:04:00
                        Smart Talk Show Seg III
                           Bumper Out
19:19:01   19:19:17    Iklan Butik nitnotblue           00:00:16
19:19:18   19:19:30    Iklan Butik LIME                 00:00:12
19:19:31   19:19:51    Iklan I Phone 3G                 00:00:20
19:19:52   19:20:22    Iklan hp BlackBerry              00:00:30
19:20:23   19:20:59    Iklan album Ciara-Fantasy Ride   00:00:36
19:21:00   19:26:00        Bumper In                    00:05:00
                        Smart Talk Show Seg IV
                           Bumper Out
19:26:01   19:26:31    Iklan Nintendo XBOX              00:00:30
19:26:32   19:26:52    Iklan I Phone 3G                 00:00:20
19:26:53   19:27:10    Iklan new YARIZ                  00:00:17
19:27:11   19:27:41    Iklan Walls Ice Cream            00:00:30
19:27:42   19:27:59    Iklan new YARIZ                  00:00:17



                                         3
19:28:00   19:33:00       Bumper In                  00:05:00
                       Smart Talk Show Seg V
                          Bumper Out
19:33:01   19:33:16   Iklan METRO                    00:00:15
19:33:17   19:33:47   Iklan Endorse                  00:00:20
19:33:48   19:34:08   Iklan Pizza Hut                00:00:30
19:34:09   19:34:24   Iklan Guardian                 00:00:15
19:34:25   19:34:59   Iklan Butik jojo               00:00:34
19:35:00   19:39:00       Bumper In                  00:04:00
                       Smart Talk Show Seg VI
                          Bumper Out
19:39:01   19:39:16   Iklan METRO                    00:00:15
19:39:17   19:39:47   Iklan Zara                     00:00:30
19:39:48   19:40:18   Iklan Walls Ice Cream          00:00:30
19:40:19   19:40:59   Iklan Ribbon                   00:00:40
19:41:00   19:41:59   Iklan Program Act              00:00:59
19:42:00   19:48:00       Bumper In                  00:06:00
                       Smart Talk Show Seg VII
                          Bumper Out
19:48:01   19:48:31   Iklan OLAY                     00:00:30
19:48:32   19:48:47   Iklan Jeans Lea                00:00:15
19:48:48   19:49:40   Iklan Innovation Store         00:00:52
19:49:41   19:50:11   Iklan Nintendo XBOX            00:00:30
19:50:12   19:50:42   Iklan Walls Ice Cream          00:00:30
19:50:43   19:51:58   Iklan Film Harry Potter        00:01:15
19:52:59   19:59:59       Bumper In                  00:07:00
                       Smart Talk Show Seg VIII
                          Clossing Break Bumper
20:00:00   20:00:45   Iklan Java Jazz Festival       00:00:45
20:00:46   20:01:59   Iklan Program Art Is My Life   00:01:13
20:02:00   20:08:00       Opening Break Bumper       00:06:00
                       Film Pendek Seg I
                          Bumper Out


                                         4
20:08:01   20:08:31   Iklan OLAY                    00:00:30
20:08:32   20:09:02   Iklan Futami                  00:00:30
20:09:03   20:09:28   Iklan Giordano                00:00:25
20:09:29   20:09:59   Iklan LilLove Boutique       00:00:30
20:10:00   20:17:00       Bumper In                 00:07:00
                       Film Pendek Seg II
                          Bumper Out
20:17:01   20:17:31   Iklan novel Berdikara         00:00:30
20:17:32   20:18:02   Iklan BlackBerry              00:00:30
20:18:03   20:18:18   Iklan Guardian                00:00:15
20:18:19   20:18:59   Iklan film Sang Pemimpi       00:00:40
20:19:00   20:25:00       Bumper In                 00:06:00
                       Film Pendek Seg III
                          Bumper Out
20:25:01   20:25:31   Iklan Sony VAIO               00:00:30
20:25:32   20:26:02   Iklan jeans volcom            00:00:30
20:26:03   20:26:18   Iklan METRO                   00:00:15
20:26:19   20:26:38   Iklan Belt Crocodille         00:00:19
20:26:39   20:26:59   Iklan I Phone 3G              00:00:20
20:27:00   20:32:00       Bumper In                 00:05:00
                       Film Pendek Seg IV
                          Bumper Out
20:32:01   20:32:31   Iklan Sour Sally              00:00:30
20:32:32   20:33:02   Iklan Sony VAIO               00:00:30
20:33:03   30:33:28   Iklan Giordano                00:00:25
20:33:29   20:33:59   Iklan Sudoku White Keychain   00:00:30
20:34:00   20:40:00       Bumper In                 00:06:00
                       Film Pendek Seg V
                          Bumper Out
20:40:01   20:40:31   Iklan Zara                    00:00:30
20:40:32   20:40:57   Iklan Giordano                00:00:25
20:40:58   20:41:28   Iklan Pizza Hut               00:00:30



                                        5
20:41:29   20:41:59   Iklan LilLove Boutique        00:00:30
20:42:00   20:46:00       Bumper In                  00:04:00
                       Film Pendek Seg VI
                          Bumper Out
20:46:01   20:46:31   Iklan Piano YAMAHA             00:00:30
20:46:32   20:47:02   Iklan Blitz Megaplex           00:00:30
20:47:03   20:47:33   Iklan Walls Ice Cream          00:00:30
20:47:34   20:47:59   Iklan SONY camdig              00:00:25
20:48:00   20:53:00       Bumper In                  00:05:00
                       Film Pendek Seg VII
                          Bumper Out
20:53:01   20:53:26   Iklan Coca-Cola                00:00:25
20:53:27   20:53:57   Iklan Crimson Audio            00:00:30
20:53:58   20:54:28   Iklan Futami                   00:00:30
20:54:29   20:40:58   Iklan Piano YAMAHA             00:00:30
20:55:59   20:59:59       Bumper In                  00:04:00
                       Film Pendek Seg VIII
                          Clossing Break Bumper
21:00:00   21:01:00   Iklan Program Classic Conser   00:01:00
21:01:01   21:06:01       Opening Break Bumper       00:05:00
                       Behind The Scene Seg I
                          Bumper Out
21:06:02   21:06:31   Iklan Gokkana Teppan           00:00:29
21:06:32   21:06:57   Iklan Ring Snack               00:00:25
21:06:58   21:07:28   Iklan Sour Sally               00:00:30
21:07:29   21:07:59   Iklan Rokok A Mild             00:00:30
21:08:00   21:12:00       Bumper In                  00:04:00
                       Behind The Scene Seg II
                          Bumper Out
21:12:01   21:12:31   Iklan Rokok LA Lights          00:00:30
21:12:32   21:12:57   Iklan Coca-Cola                00:00:25
21:12:58   21:13:28   Iklan OLAY                     00:00:30
21:13:29   21:13:59   Iklan Sony VAIO                00:00:30



                                     6
21:14:00   21:17:00       Bumper In                     00:03:00
                       Behind The Scene Seg III
                          Bumper Out
21:17:01   21:17:31   Iklan Rokok LA Lights             00:00:30
21:17:32   21:18:02   Iklan Blitz Megaplex              00:00:30
21:18:03   21:18:27   Iklan SONY camdig                 00:00:25
21:18:28   21:18:58   Iklan BlackBerry                  00:00:30
21:18:59   21:19:29   Iklan Pizza Hut                   00:00:30
21:20:30   21:24:30       Bumper In                     00:04:00
                       Behind The Scene Seg IV
                          Clossing Break Bumper
21:24:31   21:25:31   Iklan Pemerintah Global Warming   00:01:00
21:25:32   21:30:00   Song Indonesia Raya               00:04:28




                                        7

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  • 1. Education & Art Television Novi Tri Wahyuni 44109010197
  • 2. Visi dan Misi Visi kami adalah mewujudkan bangsa Indonesia menjadi bangsa yang cerdas dan berjiwa seni tinggi. Misi kami adalah menjadi stasiun TV terfavorit dan berkelas di Indonesia dengan menyajikan program yang menarik, mendidik, dan inspiratif. Target Audien Kami memiliki beberapa segmentasi Demografis untuk target audien kami , yaitu : Menurut usia, target audien kami adalah remaja dan dewasa, yakni yang memiliki umur berkisar 15 35 tahun Menurut jenis kelamin, semua program kami dapat dinikmati oleh kaum laki- laki maupun wanita Dilihat dari pendidikan, target audien kami adalah dari seorang yang berpendidikan tinggi, yakni kaum intelektual yang memiliki kreativitas dan seni yang tinggi Dari segi pendapatan, target audien kami adalah dari kalangan menengah keatas dan seseorang yang memiliki kelas sosial yang tinggi Positioning Moto kami adalah Education & Art Television, Good Teach Good Inspirance 1
  • 3. Schedulling IN OUT DURASI 18:30:00 18:34:28 Song Indonesia Raya 00:04:28 18:35:39 18:36:59 Stasiun ID 00:00:30 18:36:00 18:40:00 Opening Break Bumper 00:04:00 TopTen Seg I Bumper Out 18:40:01 18:40:31 Iklan Morinaga Milk 00:00:15 18:40:32 18:41:02 Iklan Walls Ice Cream 00:00:30 18:41:03 18:41:33 Iklan Tas Export 00:00:30 18:41:34 18:41:49 Iklan TV LG 00:00:15 18:41:50 18:41:59 Iklan Coklat OREO 00:00:09 18:42:00 18:46:00 Bumper In 00:04:00 TopTen Seg II Bumper Out 18:46:01 18:46:31 Iklan Mobil Kijang 00:00:30 18:46:32 18:47:09 Iklan Laptop Apple 00:00:37 18:47:10 18:47:40 Iklan Sandal Cross 00:00:30 18:47:41 18:47:59 Iklan Belt Crocodille 00:00:19 18:48:00 18:54:00 Bumper In 00:04:00 TopTen Seg III Bumper Out 18:54:01 18:54:16 Iklan Tas Sophie Martin 00:00:15 18:54:17 18:55:07 Iklan Honda Jazz 00:00:50 18:55:08 18:55:38 Iklan Laptop Compact 00:00:30 18:55:39 18:55:59 Iklan Sepatu Yongki Komaladi 00:00:20 18:56:00 18:59:59 Bumper In 00:03:59 TopTen Seg IV Clossing Break Bumper 19:00:00 19:00:45 Iklan Parfum Pariz 00:00:45 19:00:46 19:01:59 Iklan Program Inspirance of Music 00:01:13 2
  • 4. 19:02:00 19:09:00 Opening Break Bumper 00:07:00 Smart Talk Show Seg I Bumper Out 19:09:01 19:09:16 Iklan Tas Sophie Martin 00:00:15 19:09:17 19:09:47 Iklan Walls Ice Cream 00:00:30 19:09:48 19:10:01 Iklan Garnier 00:00:13 19:10:02 19:10:32 Iklan Pizza Hut 00:00:30 19:10:33 19:10:59 Iklan Chiki 00:00:26 19:11:00 19:13:00 Bumper In 00:06:00 Smart Talk Show Seg II Bumper Out 19:13:01 19:28:016 Iklan Jeans Lea 00:00:15 18:13:17 19:13:30 Iklan Iklan Garnier 00:00:13 19:13:31 19:13:59 Iklan Gokkana Teppan 00:00:29 19:14:00 19:14:30 Iklan Walls Ice Cream 00:00:30 19:14:31 19:14:59 Iklan ACUVUE 00:00:18 19:15:00 19:19:00 Bumper In 00:04:00 Smart Talk Show Seg III Bumper Out 19:19:01 19:19:17 Iklan Butik nitnotblue 00:00:16 19:19:18 19:19:30 Iklan Butik LIME 00:00:12 19:19:31 19:19:51 Iklan I Phone 3G 00:00:20 19:19:52 19:20:22 Iklan hp BlackBerry 00:00:30 19:20:23 19:20:59 Iklan album Ciara-Fantasy Ride 00:00:36 19:21:00 19:26:00 Bumper In 00:05:00 Smart Talk Show Seg IV Bumper Out 19:26:01 19:26:31 Iklan Nintendo XBOX 00:00:30 19:26:32 19:26:52 Iklan I Phone 3G 00:00:20 19:26:53 19:27:10 Iklan new YARIZ 00:00:17 19:27:11 19:27:41 Iklan Walls Ice Cream 00:00:30 19:27:42 19:27:59 Iklan new YARIZ 00:00:17 3
  • 5. 19:28:00 19:33:00 Bumper In 00:05:00 Smart Talk Show Seg V Bumper Out 19:33:01 19:33:16 Iklan METRO 00:00:15 19:33:17 19:33:47 Iklan Endorse 00:00:20 19:33:48 19:34:08 Iklan Pizza Hut 00:00:30 19:34:09 19:34:24 Iklan Guardian 00:00:15 19:34:25 19:34:59 Iklan Butik jojo 00:00:34 19:35:00 19:39:00 Bumper In 00:04:00 Smart Talk Show Seg VI Bumper Out 19:39:01 19:39:16 Iklan METRO 00:00:15 19:39:17 19:39:47 Iklan Zara 00:00:30 19:39:48 19:40:18 Iklan Walls Ice Cream 00:00:30 19:40:19 19:40:59 Iklan Ribbon 00:00:40 19:41:00 19:41:59 Iklan Program Act 00:00:59 19:42:00 19:48:00 Bumper In 00:06:00 Smart Talk Show Seg VII Bumper Out 19:48:01 19:48:31 Iklan OLAY 00:00:30 19:48:32 19:48:47 Iklan Jeans Lea 00:00:15 19:48:48 19:49:40 Iklan Innovation Store 00:00:52 19:49:41 19:50:11 Iklan Nintendo XBOX 00:00:30 19:50:12 19:50:42 Iklan Walls Ice Cream 00:00:30 19:50:43 19:51:58 Iklan Film Harry Potter 00:01:15 19:52:59 19:59:59 Bumper In 00:07:00 Smart Talk Show Seg VIII Clossing Break Bumper 20:00:00 20:00:45 Iklan Java Jazz Festival 00:00:45 20:00:46 20:01:59 Iklan Program Art Is My Life 00:01:13 20:02:00 20:08:00 Opening Break Bumper 00:06:00 Film Pendek Seg I Bumper Out 4
  • 6. 20:08:01 20:08:31 Iklan OLAY 00:00:30 20:08:32 20:09:02 Iklan Futami 00:00:30 20:09:03 20:09:28 Iklan Giordano 00:00:25 20:09:29 20:09:59 Iklan LilLove Boutique 00:00:30 20:10:00 20:17:00 Bumper In 00:07:00 Film Pendek Seg II Bumper Out 20:17:01 20:17:31 Iklan novel Berdikara 00:00:30 20:17:32 20:18:02 Iklan BlackBerry 00:00:30 20:18:03 20:18:18 Iklan Guardian 00:00:15 20:18:19 20:18:59 Iklan film Sang Pemimpi 00:00:40 20:19:00 20:25:00 Bumper In 00:06:00 Film Pendek Seg III Bumper Out 20:25:01 20:25:31 Iklan Sony VAIO 00:00:30 20:25:32 20:26:02 Iklan jeans volcom 00:00:30 20:26:03 20:26:18 Iklan METRO 00:00:15 20:26:19 20:26:38 Iklan Belt Crocodille 00:00:19 20:26:39 20:26:59 Iklan I Phone 3G 00:00:20 20:27:00 20:32:00 Bumper In 00:05:00 Film Pendek Seg IV Bumper Out 20:32:01 20:32:31 Iklan Sour Sally 00:00:30 20:32:32 20:33:02 Iklan Sony VAIO 00:00:30 20:33:03 30:33:28 Iklan Giordano 00:00:25 20:33:29 20:33:59 Iklan Sudoku White Keychain 00:00:30 20:34:00 20:40:00 Bumper In 00:06:00 Film Pendek Seg V Bumper Out 20:40:01 20:40:31 Iklan Zara 00:00:30 20:40:32 20:40:57 Iklan Giordano 00:00:25 20:40:58 20:41:28 Iklan Pizza Hut 00:00:30 5
  • 7. 20:41:29 20:41:59 Iklan LilLove Boutique 00:00:30 20:42:00 20:46:00 Bumper In 00:04:00 Film Pendek Seg VI Bumper Out 20:46:01 20:46:31 Iklan Piano YAMAHA 00:00:30 20:46:32 20:47:02 Iklan Blitz Megaplex 00:00:30 20:47:03 20:47:33 Iklan Walls Ice Cream 00:00:30 20:47:34 20:47:59 Iklan SONY camdig 00:00:25 20:48:00 20:53:00 Bumper In 00:05:00 Film Pendek Seg VII Bumper Out 20:53:01 20:53:26 Iklan Coca-Cola 00:00:25 20:53:27 20:53:57 Iklan Crimson Audio 00:00:30 20:53:58 20:54:28 Iklan Futami 00:00:30 20:54:29 20:40:58 Iklan Piano YAMAHA 00:00:30 20:55:59 20:59:59 Bumper In 00:04:00 Film Pendek Seg VIII Clossing Break Bumper 21:00:00 21:01:00 Iklan Program Classic Conser 00:01:00 21:01:01 21:06:01 Opening Break Bumper 00:05:00 Behind The Scene Seg I Bumper Out 21:06:02 21:06:31 Iklan Gokkana Teppan 00:00:29 21:06:32 21:06:57 Iklan Ring Snack 00:00:25 21:06:58 21:07:28 Iklan Sour Sally 00:00:30 21:07:29 21:07:59 Iklan Rokok A Mild 00:00:30 21:08:00 21:12:00 Bumper In 00:04:00 Behind The Scene Seg II Bumper Out 21:12:01 21:12:31 Iklan Rokok LA Lights 00:00:30 21:12:32 21:12:57 Iklan Coca-Cola 00:00:25 21:12:58 21:13:28 Iklan OLAY 00:00:30 21:13:29 21:13:59 Iklan Sony VAIO 00:00:30 6
  • 8. 21:14:00 21:17:00 Bumper In 00:03:00 Behind The Scene Seg III Bumper Out 21:17:01 21:17:31 Iklan Rokok LA Lights 00:00:30 21:17:32 21:18:02 Iklan Blitz Megaplex 00:00:30 21:18:03 21:18:27 Iklan SONY camdig 00:00:25 21:18:28 21:18:58 Iklan BlackBerry 00:00:30 21:18:59 21:19:29 Iklan Pizza Hut 00:00:30 21:20:30 21:24:30 Bumper In 00:04:00 Behind The Scene Seg IV Clossing Break Bumper 21:24:31 21:25:31 Iklan Pemerintah Global Warming 00:01:00 21:25:32 21:30:00 Song Indonesia Raya 00:04:28 7