i. Worked with authors from various universities and autonomous institutes throughout the country to build a strong Business and Economics publishing list.
ii. Interacted with the professors and with the students to develop the manuscript in conformity with the syllabi, and competition analysis and also according to the needs of the student鈥檚 audience.
iii. Analyzed the manuscript, once it has been received, vis-脿-vis:
a. syllabi of various universities which the project proposes to cover,
b. major competing titles (from other publishers) available in the market, and
c. competition in terms of pricing and content.
iv. Conducted syllabi research to make the p...
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