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Personal Information
Organization / Workplace
Mumbai India
Occupation
Director Data Services
Industry
Advertising / Marketing / PR
About
15 Years of experience in Database Marketing, Direct Marketing, Letter Shop Management, Customised 1to1 direct mail communication etc which evolved into Digital Direct. Building highly effective Digital interventions with an objective of Retention and Engagement. Having successfully managed large customer databases and effectively rolling direct marketing campaigns yielding higher ROI. Conceived, Implement and Executed various Customer Loyalty Programs for brands including Motilal Oswal, Fedex, Exide, HPCL, Pantaloons etc. Go Getter and a Team Player with a focus on delivering the defined business objectives. Entrepreneurial zeal & experience with complete exposure for ownership & ac...
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