Personal Information
Organization / Workplace
Donostia-San Sebastián, Spain Spain
Occupation
Researcher
Industry
Consumer Products
Website
About
Researcher at the Sensory and Consumer Science laboratory, New Foods department, in AZTI. She holds a doctorate in Communication and Marketing applied to E-commerce. Since joining AZTI, she combines methodologies from Social Sciences, Consumer Psychology, Systems Thinking, and Neuromarketing to impact on consumer behaviour and the Food Systems.
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