In my professional experience as an advertising and branding designer I have had the opportunity to develop, manage, and direct several types of projects; from naming and branding strategies for SMEs in Central America, to advertising campaigns for high profile clients like Coca Cola or McDonald鈥檚, to websites and interactive applications for fashion companies, to environmental and signage proposals in public spaces, to packaging design (such as the prizewinner project for the Istituto Europeo di Design). Therefore, I strongly think on design as a source for infinite options for both socio-cultural and corporate expression, keeping me always interested and focused while working.
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